When Randy Ray and Wendy Lewis decided to retire in 2009, the industrious and successful couple thought that they would be able to ease into the idle life of golf courses, grandkids and shuffle board. It turned out that they had seriously underestimated their own capacity for boredom. It didn’t take long for the couple, who had founded dozens of successful businesses over their long career, to start filling their time with entrepreneurial pursuits.
Lewis began selling a few health and beauty products out of the couple’s sprawling Florida estate. Ray soon joined in. This collaboration marked the beginning of the company known as Jeunesse Global, which would grow into one of the premier health and beauty direct-marketing companies in the world.
Ray and Lewis both had deep experience in the health and beauty sector. As one of the most renowned salesmen in the direct-marketing business, Ray was able to quickly craft a business plan that provided real economic opportunities to distributors of Jeunesse Global products across the globe. At the same time, Lewis was able to immediately begin developing some of the most revolutionary products that the industry had seen in decades.
By the end of the first year of operations, Jeunesse Global had done nearly $1 million in sales. Exponential growth would become the rule for the company. By its fifth year, it counted thousands of distributors and tens of thousands of customers. With the introduction of the Youth Enhancement System, Jeunesse would soon be making waves on a global scale.
Lewis was determined to find gaps in the current market and begin tailoring innovative products to fill them. The Youth Enhancement System was the answer. Featuring more than a dozen products, the Youth Enhancement System forms a total-health solution, allowing people to get all of their daily health and beauty products from a single, comprehensive source.
The Youth Enhancement System is the main tool in the company’s arsenal for the goal it has set of bringing about what it refers to as Generation Young. This is the first generation of people who have all the critical tools at their disposal to stave off the worst effects of aging for decades.