Basking in the sun of Northern California in the cool maritime climate found in Northern Santa Barbara climate is one of the jewels of the wine-making business. The Jackson family can be found here continuing a tradition that goes back generations, the tradition of delicious wines grown in balance with the earth. Julie Jackson is the spokesperson for Cambria Wines, one of the brands produced by the rich and vibrant grapes that grow in the alluvial soil.
Julia has a strong background for running the family business, having inherited her philosophies and virtues from her parent’s examples. The current world of wines is experiencing a change in how wine is purchased, millennials often find themselves being drawn to artistic and trendy labels and don’t seem to hold much loyalty for any particular brand of wine. Regardless Julia knows that staying the course is going to be the key to success, and is determined to follow the traditions laid out by her family. “We’re not trying to chase short term trends or appeal to a specific audience,” was her statement on the subject. Her time at the Stanford Graduate School of Business has well prepared her to make these decisions, and it has served her well since she took her place as spokesperson and partner in her family business.
Follow Julia Jackson at Behance.com.
It has also served her well in the creation of the non-profit Cambria Seeds of Empowerment, a non-profit organization dedicated to supporting role models for young women in the media. It takes efforts to recognize those women who have challenged adversity and come out successful in the end. Her favorite wine while being an entrepreneurial superwoman? “Pinot Noir and Chardonnay”, which she believes to hold an unchallenged place as the best wines in Sonoma. If you should find yourself in the presence of one of the Jackson families complex and delicious wines, be sure to pick one up and treat yourself to a taste of Northern California.