More now than ever, it’s important to have a good online reputation. A company must be proactive in getting a good online reputation and keeping it. According to Forbes, there are 8 tips to getting a good online presence. First, a brand’s website and positive content from other sites must occupy the first ten results of a search engine, or the first page. Second, companies must work on building their online reputation online before even launching their brand. Third, negative content associated with a brand isn’t always a bad thing, but can be combatted. Companies like can help clean up bad news in search results and more. Fourth, not only does the brand need to hold a good reputation, but also the top employees of the brand company. Fifth, it’s alright to have outside help when fixing or creating a good online reputation. A company like Search Cleanup ( helps to clean up an online reputation by fixing search results, bad reviews, and other sites. Sixth, PR and marketing can’t repair a bad reputation alone, and specialists should be called in to help. Seventh, it is extremely important to aggressively use social media to keep connected to consumers through content and messaging. And lastly, there are fundamental steps to take for an online reputation to be clean and successful. Find out what the search results are already for the desired company and employees, create profiles on the company website for the top employees, aggressively create website and social media content, strategize and put on place an SEO plan, and be relevant on all social media. Put these steps into place and repair bad search content with, and a company can successfully release or re-release their brand successfully.

New York Keeps Attracting Investors

Europe has always held a lot of glamour for the rest of the world, but there’s no question that New York City has always been a place that combines a lot of grit with its native glamour. New York is also, without question, a place with incredible staying power. New York has weathered many ups and downs over the years, including a brush with bankruptcy in the 1970s and a shaky period following the 2008 economic meltdown. Today, however, New York is back and looking better than ever, especially to foreign investors.

Right now many foreign investors are fleeing from Europe, in what is called a “flight to quality.” Europe is going through extreme shakiness right now, especially in the wake of the recent “Brexit” vote. With Britain’s leadership unstable, and the fate of the European Union unknown, investors are quite wary of putting a lot of money into property there. That’s why New York, with its stable and growing job base and wealth of gentrified neighborhoods, is looking better all the time.

A Need For Real Estate Professionals With Solid Market Understanding

Given the intense interest in quality properties in New York, the demand for informed real estate professionals here is high. TOWN Residential is one of the top firms now advising real estate clients on NYC apartments for sale, due to the quality of its staff. Since launching in 2010, TOWN has become the go-to firm for investors seeking quality properties here. With its combination of market savvy and high client service, TOWN is the firm of choice for investors who want quality they can depend on.

Is it time to get serious about investing in New York real estate? If so, it’s time to call the professionals at TOWN.